Lisa is Chief Executive Officer of renowned consumer insight agency, the Big Window, a specialist in the older consumer market, Formerly the Chief Customer officer at Saga Group Plc, Lisa and her team have blazed the trail of older consumer for nearly two decades, with a deep understanding of the needs and behaviours of consumers as they go through different life-stages, and particularly as they ready themselves for and then live in retirement.  Lisa, a multi-published writer, media and conference speaker, has conducted award nominated and winning work for travel and cruise companies including how consumers process and respond to marketing information.