MONDAY 14 SEPTEMBER 2026
30 Euston Square
From 10am until 5pm.
Cruise Summit: Turning Disruption into Opportunity
How world events and new technologies are shaping the next chapter of cruising
The cruise and travel industry is navigating a period of unprecedented change. From geopolitical uncertainty and shifting consumer behaviours to advances in AI and digital marketing, disruption is reshaping how cruise brands interact with customers.
This year’s Cruise Summit brings together innovators and senior industry experts to explore how cruise companies can thrive in this ever-changing landscape. Across a day of insightful presentations, expert panels and thought-provoking discussions, attendees will examine the trends shaping the future of cruise.
Key themes include the impact of AI and technology on customer acquisition and retention, the changing traveller journey, emerging growth opportunities in river, luxury and expedition cruising, and the importance of creating seamless end-to-end travel experiences. The event will also tackle some of the industry’s biggest strategic questions, from customer loyalty to economic uncertainty.
